Merchant Funded Rewards models represent the innovation of choice among today's card rewards programs in North America. It's not a big surprise as "Pay for Performance" affords benefits to participating merchants, card issuers, and cardholders alike. Download this detailed Case Study

Merchant funded programs have proliferated quickly, almost exclusively centering on online shopping, and banks are challenged to differentiate their offers.

Zions Cash Rewards is unique in that it centers its value proposition on an extensive brick and mortar network of everyday spend merchants which brings high relevancy and interest to the bank’s cardholders.

Download this detailed Case Study which shares results of the collaboration between Zions Bank and Access Development to achieve success.